iPad Magazine Procurement: An Unpleasant Affair

By: jerry | 12/06/2011

Justin Williams of CarpeAqua points out the lameness of most iPad magazine apps, particularly the process for downloading new editions.

"I’m convinced that the people who actually write for magazines, edit them and publish them have never actually tried using their iPad versions for more than a few moments. If they actually did try to use their publication’s app as the actual means to read each issue, things would have to improve. Right?"

Like Justin, I love magazines. My first design job was a magazine and I subscribe to numerous publications. I want to love reading them on my iPad, but the experience just isn't there yet. Of course, the iPad experience is light years better then it is on my Kindle Fire.

There is a huge opportunity for the big publication companies to step up and make better use of the platform.  

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